For businesses deciding whether to hire an agency for SEO or social media: what monthly retainers include, what TechyXen charges, and the costs on top of the fee.
Quick answer: SEO and social media retainers in India are monthly fees that depend on deliverables. TechyXen’s social media is ₹12,000/month for AI-leaning Quick Ship Social or ₹35,000/month for human-made content (7 reels, 8 carousels and 15 stories). SEO is ₹3,500 per target keyword per month, or 20 keywords for ₹50,000/month, with SEO, AEO (answer engine optimisation) and GEO (generative engine optimisation, i.e. AI search) included. The ₹35,000 human-made social package plus SEO/AEO/GEO for 10 keywords is ₹50,000/month. Ad spend is always a separate budget paid to Google or Meta.
A retainer buys ongoing work, so compare what gets delivered each month, not just the price. Social media retainers cover planning, design and posting. SEO retainers cover technical fixes, content and links; TechyXen prices SEO per target keyword. Both take months to show results, and neither includes ad spend.
Retainer price ranges
| Service | What’s included | TechyXen range |
|---|---|---|
| Quick Ship Social (AI-leaning) | AI-assisted monthly social content planning, design and posting | ₹12,000/month |
| Human-made social | 7 reels, 8 carousels and 15 stories a month, made by people | ₹35,000/month |
| SEO retainer | SEO, AEO and GEO for your target keywords: technical fixes, on-page optimisation, content, reporting | ₹3,500 per keyword/month, or 20 keywords for ₹50,000/month |
| SEO + social combined | Human-made social (7 reels, 8 carousels, 15 stories) plus SEO/AEO/GEO for 10 target keywords, with shared reporting | ₹50,000/month |
Confirm the deliverables list (posts, platforms, articles, reports) before you sign.
What drives the cost
- Platforms and post count for social
- Content volume: articles, videos, reels
- Website size and technical health for SEO
- Competition in your search terms
- Reporting depth
Hidden and recurring costs
- Ad spend, paid directly to Google or Meta, separate from the retainer
- SEO tools subscriptions, if billed to you
- Photo and video shoots
- Hosting: shared hosting is a recurring cost. As of 14 Oct 2026, the Hostinger India web hosting page lists the Single plan at ₹69/month on a 48-month term (renews at ₹289/month) and Premium at ₹149/month (renews at ₹449/month). Intro prices are paid upfront, so check the renewal price, not just the first-term price.
Third-party prices were checked on 14 October 2026 and change often. Always confirm on the provider’s own page before you budget.
How to choose an SEO or social media agency
- Ask for a monthly deliverables list in writing
- Avoid anyone who guarantees rankings or buys links
- Make sure you own your social accounts, Search Console and analytics
- Judge results over 3–6 months, not weeks
“Pay for deliverables you can see every month, not for promises about rankings.”
Frequently asked questions
How much does social media management cost in India?
TechyXen’s social media is ₹12,000/month for AI-leaning Quick Ship Social, or ₹35,000/month for human-made content (7 reels, 8 carousels and 15 stories). The ₹35,000 social package plus SEO/AEO/GEO for 10 target keywords is ₹50,000/month. Ad spend is separate.
How much does an SEO retainer cost?
TechyXen charges ₹3,500 per target keyword per month, or ₹50,000/month for a 20-keyword package. SEO, AEO (answer engine optimisation) and GEO (generative engine optimisation, i.e. AI search) are all included in the price.
Is ad spend included in a retainer?
No. Ad budgets are paid directly to Google or Meta on top of the retainer.
How long does SEO take to work?
SEO usually takes months. Be wary of anyone promising guaranteed rankings.
Can I cancel a retainer?
Check the notice period in the agreement before signing.
Get a cost estimate for your project
Tell us your platforms and goals, and we will suggest the right monthly plan.
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